We started with a design revolving around a 960 pixel wide page to ensure the site would look great on all screen resolutions. Working with our client we picked out a warm color scheme and some nice beach imagery. It was agreed that the look of the site should inspire feelings of family and conjure memories of the family summer vacation. We want our visitors to realize how important life insurance is to family. We used all the content that the client provided for the copy and created some awesome pie charts to show some of the interesting life insurance statistics that they had provided. We decided against flash because we wanted the site to perform on the apple mobile platforms (they still can't handle flash).[Read More]